Amazon aims to revolutionise online shopping with ‘buy now’ selfie

Amazon aims to revolutionise online shopping with ‘buy now’ selfie

Online shopping seemed like such a novel idea when it first came. With passing time every novel idea becomes routine and doesn’t seem like the big deal it once was. What comes next is reviving interest and changing the systems to maintain interest if consumers. That’s exactly what Amazon is aiming at; very soon it’s easy 1-Click ordering is going to be so passé once the “Buy Now” selfie is here. As per reports the online retailing giant applied for a patent for a system that would allow shoppers to confirm a purchase with just a selfie and a wink. The wink isn’t to make consumers look cute (or to irk them), it’s a way of protecting you so no one uses your photograph to shop and rip you off.
wink-amazon-website
It’s called “Image Analysis for User Authentication” and buying things on Amazon would involve staring into your computer’s camera or your mobile device’s camera and winking to place an order. Amazon is still working on the idea to perfect it. No word on a time frame for when this system might be perfected, so let’s wait and practise winking.

[ Via : Racked ]